JUDYDOLL / SHOPEE ADS

Product Ads Performance Dashboard

Online dashboard · Source changes appear after publishing from the source computer.

Current Period StartCurrent Period EndShop NameProduct NameSearch Products

Comparison PeriodComparison Period StartComparison Period End

Daily Performance Trends

Solid: Current Period · Dashed: Comparison Period (Aligned by Day Number)

Each metric has its own vertical axis. Hover over a point to see its date and value. Missing records or zero denominators leave gaps in the curve.

Performance by Product

Metric Definitions and Source Files

SPEND = Ads Spend (Local currency); GMV = Gross Sales (Local currency). CPC = SPEND / Clicks; ROI = GMV / SPEND; CR = Orders / Clicks; CTR = Clicks / Impressions. Ratios use aggregated numerators and denominators after filtering, rather than averages of row-level ratios.

Period change = Current value / Comparison value − 1. Increases use red ▲ and decreases use green ▼; direction does not indicate whether performance is better or worse. A zero comparison value with a nonzero current value is shown as "Zero baseline". Missing records are shown as "No data". Dates come from Time period in Definitions; only By Product is imported. The table includes products appearing in either period.

Amounts remain in local currency without conversion. View shops in different currency regions separately. CR is recalculated using Orders from the source. Files that fail to load are excluded and listed above.